PR 00165 - Explore

What is the problem/issue you are trying to address?

The municipality of Sluis wants to give Cadzand-Bad a powerful impulse with the recognition of a badstatus and to the achievement of this profiling as a qualified vitality and wellness destination. Cadzand-Bad wants to develop a vitality boulevard including a new vitality concept (with thalassotherapy) where vitality, wellness and health quality and professional are offered. The underlying goal is the development of a contemporary and high-quality form of tourism that spending via a new impetus and new audiences year round tourism. Dorp Cadzand (Village) and Bad Cadzand (beach part) are about 2 km apart. The local population lives mostly in the village while second home owners and tourists stay mainly in the ‘Bad’ area. The question is how to  combine these areas, finding solutions that keep the elderly active and increase vitality, aslo tackling the problem of loneliness.

That’s why we look how better products and services can be developed both for people living here and having their second home here, that encourage an active lifestyle, more reliance and longer independence of elderly.

Pilot aim

What is it and how did you arrive at it?

The partners (Lead = Impuls Zeeland) and HZ (scientific support) would like to develop products and services both for people living in Cadzand and Cadzand-Bad and having their second home there, to better combine both areas, finding sustainable solutions that keep elderly active and increase vitality, also tackling the problem of loneliness by looking at network solutions.

• Seaside resort Cadzand-Bad is rewarded with the ‘Bad-status’
• Developing better products & services for inhabitants and tourists
• The SAIL project builds on and broadens the challenge to implement the badstatus with a focus on sports & movement.

Stakeholders on your pilot

People and organisations represented, number of stakeholder meetings and total number of people at each stakeholder meeting.

• Interviewing a lot of stakeholders separately: inhabitants, entrepreneurs, tourists. (A: list of spoken stakeholders)

• We invest in contacts with the village council of Cadzand and the local social club for elderly people (by several conversation and by visiting local activities and events for local elderly like an event social music event for specific elderly people of Cadzand on 1 September 2017 (B: photo Marie)
• We took part in several regional and provincial meetings about health and tourism (Contacta, DVR Kick off etcera).
• We organized a meeting with inhabitants of Cadzand and Retranchement about living active and independent longer (C: Report).
• On Provincial level Impuls participates in a core group concerning healthy province Zeeland. The participation strengthens the support for the project SAIL and imbedding in local structures and existing projects.
• We dispersed a questionnaire to elderly inhabitants from the age 55+ to gather data about the current situation on movements/ sports/ activities/ nutrition/ wellbeing and their social network (D: questionnaire)
• Visiting Food Fest Cadzand (4th June 2018)
• In July 2017 GGD Zeeland and Impuls interviewed several tourists of Cadzand-Bad and asked them about their wishes in relation to current products and services and their wishes for the future.
• Organisation lunch for elderly inhabitants on 20 September 2017 talking about three issues: nutrition, movement & sport, Loneliness & wellbeing (Invitation, reports and attendance list).
• Organisation stakeholders meeting on 24 October 2017, collecting ideas for the pilots based on the collected needs of inhabitants, tourists and second residents (Invitation, reports, attendance list).
• Entrepreneur in Cadzand-Bad who has an idea for a mobile food kiosk in combination with a dune garden.
• Conversations with content experts concerning the pilot ideas and possible combinations, e.g.. setting up a fitnesstest for elderly linked to a healthy lifestyle advise, writing a subsidyplan and realisation of a combination  of sports & movement on the Feel Good Market, providing input for a feasibility study for the realization of a Thalassocentre (Subsidy for the feasibility study has been rewarded)

Pilot beneficiaries

Who will benefit from this pilot? What is the goal that you are trying to achieve with this pilot?

Ideas generated

What ideas were generated from your stakeholder meetings?

Values for selection

Based on the information collected at the stakeholders meetings and other interviews or conversations held in the location, what are important underlying values for your project? Such as valuing the opinions of your users or needing your project to be cost neutral at this stage for some of your partners?

Acceptability

How did the project team, other organisations and your participants react to the project idea? What is the level of involvement/commitment from each group at this stage? Evidence could include: participant observation at initial project meetings and the reflections of the project group.

Demand

What is the demand for your project? How do you know this, what information did you use to help you?

Implementation/Practicality/Organisational/Financial Feasibility

How feasible does your project look to your team at this stage in terms of practicality, and financial feasibility?

Additional assets and resources

Do you need any additional assets or resources including expertise to help you deliver your project?

Adaptation

Have you made any changes to your original plans, why did you make the change and what information did you base your new plans on? For instance any changes you made to the context, format, timing, setting or population at this stage?

Integration

Do you think this project will work within the current local setting/structures? What changes need to be made to integrate your new project into existing infrastructure or programs?

Selected ideas for next phase

Based on the areas stated above, which ideas from your meetings have been selected for the phase of design and develop on SAIL?